3 Steps for an Effective Corporate Video Strategy

A video-first business goes beyond conferencing to support productive employees, streamlined workflows and new creative perspectives.

Story by David Maldow, TechTarget

Over the course of the COVID-19 pandemic, people quickly got comfortable with using video meetings in place of physical meetings. Many even replaced phone calls with video at some points. However, there is a lot more to being a video-first business than just supporting remote work by giving everyone a Zoom, Microsoft Teams or Webex account.

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About Author

David Maldow is the Founder & CEO of Let's Do Video and has been covering the visual collaboration industry, and related technologies, for over a decade. His background includes 5 years at Wainhouse Research, where he managed the Video Test Lab and evaluated many of the leading solutions at the time. David has authored hundreds of articles and thought pieces both at Telepresence Options, where he was managing partner for several years, as well as here at Let's Do Video. David often speaks at industry events and webinars as well as hosting the LDV Video Podcast.

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