Cloud Video Services Offer Business-Grade Quality

With advancements in cloud video services and public internet stability, business video calling now offers additional benefits, such as improved quality and reliability.

Story by David Maldow, TechTarget

When video conferencing was first introduced as a serious business tool, it was almost strictly on premises. Calls were hosted on an appliance called a multipoint control unit, or video bridge, which sat on your local network and had limited access to the public internet. This restricted video calls to within an organization. Business-to-business video conferencing was possible, but not easy.

These limitations were primarily due to the technology at the time of video conference systems. Video conferencing signals and protocols were not as resilient as they are today. A slight bit of packet loss could severely affect a call. Even just 3% to 5% packet loss could cause a video conference to drop entirely.

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About Author

David Maldow is the Founder & CEO of Let's Do Video and has been covering the visual collaboration industry, and related technologies, for over a decade. His background includes 5 years at Wainhouse Research, where he managed the Video Test Lab and evaluated many of the leading solutions at the time. David has authored hundreds of articles and thought pieces both at Telepresence Options, where he was managing partner for several years, as well as here at Let's Do Video. David often speaks at industry events and webinars as well as hosting the LDV Video Podcast.

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