A New Approach to Video Conferencing Adoption and ROI


This white paper sponsored by Zoom, discusses video conferencing adoption and return on investment.

Topics include:

  • A New Approach to Video Conferencing
  • Adoption and ROI
  • Common hurdles in adoption of video conferencing
  • Traditional “top-down” adoption programs
  • Adoption and ROI metrics
  • New approaches for increasing ROI and adoption

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About Author

David Maldow is the Founder & CEO of Let's Do Video and has been covering the visual collaboration industry, and related technologies, for over a decade. His background includes 5 years at Wainhouse Research, where he managed the Video Test Lab and evaluated many of the leading solutions at the time. David has authored hundreds of articles and thought pieces both at Telepresence Options, where he was managing partner for several years, as well as here at Let's Do Video. David often speaks at industry events and webinars as well as hosting the LDV Video Podcast.

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