Video conferencing: How it could help reduce your business costs


Story by Lucy Wayment

Communication is an integral part of any business. Leaders have to communicate with their managers and employees on a regular basis. It’s a vital way of ensuring that directions and goals are understood by everyone.

However, keeping communication flowing is often easier said than done, especially in huge businesses that span several locations.

The rise of video conferencing
As many business leaders will have discovered, verbal communication will not always be enough. Although you can contact employees via the phone anytime to relay messages, you don’t have visibility of their facial expressions and other non-verbal clues. In any business communication, it is imperative that you get a clear grasp on whether everyone understands what their tasks are. It won’t do to have to re-do everything just because you didn’t take the time to check everyone’s understanding before moving ahead.

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