Why Unified Communications Are So Important Yet So Difficult


Story by Steve Olenski

Most people in the world today are familiar with Skype or other low-cost or free voice calls made via the Internet. Many businesses of all sizes rely on this concept of IP-telephony.

What Unified Communications (UC) does, however, is expand into other communications, too and provides benefits, which are numerous.

As techradar.com wrote back in 2012: “By combining telephony and business data on the same network, it gives firms the ability to combine and use voice, data (and video) information in their common business applications, saving and forwarding whole instant message streams, faxes, e-mails, voice phone calls or videoconferencing sessions as chunks of data.”

Clearly the benefits of UC are many. Put simply the need to be able to communicate face-to-face across any and all mediums on any device at any time is paramount for brands wishing to survive and thrive in today’s world.

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