Why Unified Messaging Matters

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Story by Dave Michels

The impact of unified messaging extends well beyond voice mail and the e-mail Inbox.

When someone talks about “messaging,” you probably think of instant messaging or texting — those two highly popular forms of communications that have grown tremendously in the past few years. But unified messaging is far more critical — key, in fact — to a comprehensive unified communications strategy than most realize.

This may surprise you. After all, you’ll find many more posts and passionate debates about things like premises vs. cloud and softphones vs. hard phones than you will about the significance of unified messaging. But significant it is.

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